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Consumer Marketing 2017

Meet With Our Analysts On-Site

Forrester forums offer unparalleled opportunities for face-to-face meetings with our best-in-class analysts & experts. Forum attendees can choose to meet with our analysts & experts one-on-one or in small groups, in order to explore individual issues and solutions. 


Booking for onsite analyst & expert meetings opened on March 23. Registered attendees were notified by email on how to book. All analyst & expert meetings are subject to availability. For additional information about onsite analyst meetings, contact Jim Castignoli.

Analysts & Experts available:

Erna Alfred Liousas, Analyst
Coverage
social media marketing, always-on brand programs, online communities, and social media technologies.

Nick Barber, Analyst
Coverage
video technologies, including live and on-demand video within the enterprise and for customer experiences.

Susan Bidel, Senior Analyst
Coverage: 
monetization strategies for digital publishers, including digital pure-plays and traditional publishers, both print and broadcast; data management and fraud.

Sam Bishop, VP Data Insights
Coverage: 
Forrester's Consumer Technographics, digital consumer technology adoption, behaviors, attitudes.

Steven Casey, Principal Analyst
Coverage:
consumer buying behavior and technologies on the B2B buying cycle, and the interactive marketing solutions that leverage machine-learning, AI, and NLP technologies.

Collin Colburn, Analyst
Coverage:
search and discovery marketing.

Emily Collins, Analyst
Coverage:
customer loyalty, with an emphasis on trends, technologies, services, and analytics.

Michael Facemire, VP, Principal Analyst
Coverage: 
mobile software development, software development processes, and next-generation software architectures.

Gina Fleming, Manager, Data Science
Coverage: 
consumers’ digital, mobile, and technology behaviors.

Andrew Hogan, Analyst
Coverage: 
digital customer experience strategy, execution, and management.

Kara Hoisington, Consultant
Coverage: 
CX performance measurement, end-to-end customer experience lifecycle

Thomas Husson, VP Principa Analyst
Coverage: 
digital marketing, mobile marketing, mobile advertising.

Richard Joyce, Senior Analyst
Coverage
programmatic media buying, optimization, and measurement.

Fatemeh Khatibloo, Principal Analyst
Coverage
consumer data ecosystem, including how privacy issues affect marketing and how customer preference centers improve engagement.

Anjali Lai, Senior Data Analyst
Coverage: 
consumer decision-making, behavioral trends and their implications for marketing, customer experience, and product development strategies.

Jessica Liu, Senior Analyst
Coverage: 
community management, digital marketing, marketing methods, social depth, social marketing, social relationship, word of mouth marketing, and viral marketing.

Michael MacDonald, Consultant
Coverage: 
CX management and organization, marketing team optimization, B2B customer buying behavior.

Brigitte Majewski, VP, Research Director
Coverage
B2C Marketing research leader, digital and traditional marketing strategy

Tina Moffett, Senior Analyst
Coverage: 
prescriptive and predictive marketing analytics, measurement strategies, best-in-class marketing and customer metrics, customer journey analytics, tools and technologies that support marketing insights, and insights to action strategies.

Sheryl Pattek, VP, Executive Partner
Coverage
CMO Strategy, Marketing Leadership

Brandon Purcell, Senior Analyst
Coverage: 
customer analytics and artificial intelligence strategy, innovation and best practices, skill development, and vendor evaluation.

Caroline Robertson, VP, Research Director
Coverage: 
B2B marketing research leader, B2B marketing strategy, buyer dynamics, sales enablement.

Ted Schadler, VP, Principal Analyst
Coverage: 
role of technology in digital transformation, digital experiences, digital operations, and digital ecosystem.

Allison Snow, Senior Analyst
Coverage: 
B2B marketing performance management, attribution, predictive marketing.

Srividya Sridharan, VP, Research Director
Coverage: 
customer analytics, marketing technology, customer loyalty, and the role of privacy in marketing.

Joe Stanhope, VP, Principal Analyst
Coverage: 
enterprise marketing software suites, customer analytics, cross-channel campaign management, and identity management.

Fiona Swerdlow, VP, Research Director
Coverage: 
eBusiness & Channel Strategy research leader, eCommerce, multichannel retail strategy and management, consumer behavior, and trends in the retail space.

Shar VanBoskirk, VP, Principal Analyst
Coverage: 
email marketing, online advertising, search engine marketing, ad serving and targeting, interactive budgeting and forecasts, and interactive marketing organizational models.

Brandon Verblow, Associate Forecast Analyst
Coverage: 
digital marketing, online display advertising.

Jennifer Wise, Senior Analyst
Coverage: 
organizational maturity, strategic frameworks, vendor partnerships, and technologies required to successfully deploy mobile marketing tactics.

Eric Yale, Senior Consultant
Coverage: 
Digital Marketing